Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibilty, not just in the world of beauty, but around the world.

Our intent is to be recognized for our performance, honesty, reliability and providing outstanding service to our guests, colleagues, vendors and community. Our ​continued success and sustainability is founded on growth, consistency, teamwork and commitment